What is On Page SEO?
On Page SEO refers to all activities that you do insight a web page like Meta tags optimization, heading tags optimization, image alt tag optimization, image compression, internal links optimization, anchor tags optimization, website error validation, rich snippet mark-up, micro formats mark-up, user interface designs and web page speed optimization.
Now we are going to list all on page SEO techniques. For effective search engine optimization read entire best SEO techniques carefully. If you are SEO beginner, we recommend you to read SEO tutorial for beginners.
How to Use Meta Tags in On Page SEO?
Meta tags are one of most important part of on page SEO activities. Meta tags help search engines to provide a snippet in search engine result page. Actually Meta tags are the short summary of a web page. Meta tags include web page title, description, keywords, character set and web page language.
Title Tag: Title of a web page is one of most important on page seo factors to place keywords. You should have placed your most important keywords in title tag. Title tag also uses for snippet in search engine result pages. Use 40 to 65 characters long title with your primary keywords.
Meta Description: Meta description is second most important part of search engine optimization. Meta description is a short summary for a web page and part of best SEO techniques to place most important keywords. Meta description tag also use in snippet in search engine result pages. Use 120 to 150 characters long Meta description with most important keywords.
Meta Keywords: Meta keyword tag is one off the most important on page SEO factors. Some search engine use Meta keywords tag to know topic and tags of a web page. Meta keywords help when we do off page SEO to extract Meta tag and categories of a web page in social bookmarking sites. Meta keywords tag is not a part of preview snippet in search engine result pages.
Open Graph: Open graph is a set of guideline, used to coordinate any page in social media sites. To turn your web page into graph object, you need to add complete open graph Meta tags to your web page. Some social media sites like Facebook, Pinterest and LinkedIn fetch rich object using open graph Meta tags.
Twitter Card: Using twitter card, you can link rich data, images and videos action to Twitter tweet that ride high quality traffic to your web pages. Twitter limits tweet length to only 140 characters in a single tweet. You can install Twitter rich card mark-up to your web page simply by adding a few line of HTML code in your head section.
Schema Mark-up: Schema Mark-up is semantic vocabulary format that we can Mark-up on our web pages to notify the search engines to return more descriptive search results for users. Google plus fetch schema Mark-up to extract page type, title, image, description, author and canonical URL in Google plus share snippet. Schema Mark-up is a part of latest SEO techniques.
How to Use Heading Tags in On Page optimization?
Heading tags are used to write the headline of an article and web page. To place most important or primary keywords in H1 tags is a good on page SEO technique. Heading tag also known as headline tag. You have to use H2, H3 and H4 tag for alternative headlines. Never repeat H1 tag in a single web page. Use descriptive and quality content in heading elements.
How to Use Image Alt and Title in On Page Optimization?
The required image alt attribute specifies alternative placeholder for an image, when image cannot be load due to any error. Image alt tag is most important factor of best SEO techniques and image search. Google image search engine used image alt tags search an image. Use most important keywords in image alt and title tag for effective on page SEO.
How to Use Anchor Text and Page URL in On Page Optimization?
Anchor text and page URL are good on page SEO factors to use keywords in them for effective search engine optimization. Here we are explaining how to use anchor text and page URL in on page SEO.
Anchor text: Anchor text is the click able text in hyperlinks, which helps to send from one page to another. Hyperlink your relevant pages in all web pages and use descriptive keywords in them. Internal links and hyperlinks are very important SEO technique to improve your web page authority domain authority as well as search engine ranking.
Page URL: Page URL and page name also used in search engine result pages to display preview snippet of a web page. Page URL should have keywords in them. Never use punctuation marks and gibbering numbers in page URL.
Why Should You Have to Use Schema and Micro Formats in a Web Page?
Schema Mark-up: Schema mark up is semantic vocabulary that we can insert in our web pages to notify the search engines to return more descriptive search results for users. Schema mark up is one of the hottest on page SEO activities.
It is easiest way to boost your content in search engine result pages by using schema mark up in your web pages. There are many types of schema mark up like article, blog post, review, news article, profile, creative work and organization.
Micro formats Mark-up: Micro formats mark up is simple ways to describe information to a page using mostly the CSS classes. The class names are semantically affluent and describe the data they encapsulate.
Using micro formats mark up you can make your data simple to publish in a standardized direction, so that you can do many things like make your web page available for indexing faster and searching easily. To use micro formats in your web pages is a one of the hottest on page SEO techniques.
Optimize User Interface, Web Page Speed and 404 Error Page
There are many things you should have to think before you developing a web page like good user interface design, easy navigations, web page performance, add social media page links and social media share buttons.
Design good user interface: Use a responsive design and fastest web template to your website. Responsive website provides an excellent viewing and interaction to the users. Responsive web design is a part of user interface on page SEO techniques.
Google announced to provide ranking responsive web pages and to punish non responsive websites in search engine result pages. Make easy navigations and paginations to find all web pages easily. Optimize the speed of your web pages by enabling leverage browser caching and gzip compression.
Create custom 404 Page: Create a 404 page to see when users try to access a page is not found or has been remove from your server. It's a part of user interface in and on page SEO. A 404 error page indicates the user that server itself was found but the page you are trying to reach on this server is not found or has been move.
Add social media profile links: You must have to use social media fan pages to indicate users to like your official social media page to get latest update on the social media sites. If any user starts following you, he will get all information on your social media pages shared by you. If there will any interested topic then hi will return to your website again.
Add social share buttons: Add social share buttons to every web page and ask users to share the web page with their friends on social networking sites. According to Moz "Social media signals are paving the step for the future of search". So you must have to add social media share buttons in every web page.
Mark-up validation: Check your site for code error on W3 validator. If there is any error in your code we suggest you to fix it. Write clean and descriptive mark up for your web page. Use HTML5 mark up and insert schema mark up in every page to boost your search ranking.
On page SEO Techniques, Factors and Tutorial list 2016
Here is a list of all on page SEO techniques, factors and activities. In short you have to check site structure, internal linking, clean code mark-up, Meta tags and heading tags for imperative on page SEO. Check out all on page SEO activities list here.
- Optimize Meta Tags of your web page.
- Add open graph and Twitter card mark up.
- Optimize image alt and title attributes.
- Optimize heading tags of web page.
- Use internal links to relevant pages.
- Use SEO friendly URL structure.
- Use keywords in anchor text.
- Add schema and micro formats mark up.
- Optimize user interface and page speed.
- Add brand page and social share buttons.
Here is a list of latest on page SEO techniques. These Latest SEO techniques will absolutely help you to improve your search engine ranking. In this SEO tutorial you will find all best SEO techniques to follow in 2016. Read all techniques carefully to know all about on page SEO techniques.
Once you publish your page, you must have to apply these off page SEO techniques. If you are looking for some more top off page SEO tips and tricks, we recommend you to read what is off page optimization. If you have any question and suggestion, we welcome you to comment below.